Privacy Policy

Last Updated: 14 July 2026

1. Introduction

Welcome to Filey Pier Limited ("we", "our", "us"). We respect your privacy and are committed to protecting your personal data. This privacy policy informs you how we look after your personal data when you visit our website to browse or purchase our mirrored signs, and tells you about your privacy rights in the United Kingdom.

2. The Data We Collect About You

Because we sell and ship physical products, we collect and process the following personal data when you interact with our website:

  • Identity Data: First name and last name.

  • Contact Data: Email address, telephone number, billing address, and delivery address.

  • Transaction Data: Details about payments to and from you, and details of the mirrored signs you have purchased from us.

  • Technical Data: Internet protocol (IP) address, browser type, and operating system, collected automatically by our hosting platform, Squarespace.

Note: We do not store or see your financial/credit card details. All payments are securely handled directly by our payment processors.

3. How Your Personal Data Is Collected

We collect your data through two main methods:

  • Direct Interactions: You give us your Identity, Contact, and Transaction Data when you place an order on our website or contact us directly with a query.

  • Automated Technologies: As you navigate our site, Squarespace automatically collects basic Technical Data about your device and browsing actions to ensure the website loads correctly and securely.

4. How We Use Your Personal Data

We only use your personal data to run our business legally and efficiently. Most commonly, we use your data to:

  • Fulfill and deliver your orders for mirrored signs (Performance of a Contract).

  • Process your payments securely via our integrated checkout (Performance of a Contract).

  • Deal with customer service requests or product inquiries (Legitimate Interests).

  • Comply with UK tax and accounting laws, such as keeping sales invoices (Legal Obligation).

5. Sharing Your Personal Data

We do not sell your personal data, nor do we share it with third-party marketing companies. We only share your data with essential service providers to fulfill your orders:

  • Squarespace: Our website platform, which securely processes your order data.

  • Payment Gateways: Stripe / PayPal / Apple Pay to process your transactions securely.

  • Delivery/Courier Services: Royal Mail so they can physically deliver your mirrored signs to your address.

6. Data Security and Location

Your data is securely processed through Squarespace’s encrypted SSL connection. Because we sell strictly within the UK, we do not intentionally transfer or target your data outside of UK data protection frameworks, except where cloud infrastructure is managed by Squarespace under standard UK-approved data protections.

7. Data Retention

We will keep your contact and transaction history for as long as required by UK law. For example, HM Revenue & Customs (HMRC) requires us to keep records of sales tax and invoices for at least 6 years after the end of the financial year.

8. Your Legal Rights

Under UK data protection laws (UK GDPR and Data Protection Act 2018), you have rights regarding your personal data, including the right to request access to it, ask for corrections, or request its deletion (where legal retention limits allow). If you wish to exercise these rights, please contact us using the details below.

9. Contact Details

If you have any questions about this privacy policy, please contact us at:

Filey Pier Limited

Signs@FileyPier.C

22 The Beach, Filey, YO22 9LA